Know which channel
actually made money.
Drop your campaign export. Get channel ROI ranked, wasted spend flagged, and a recommendation — computed from your own numbers, not the ad platform's self-serving attribution.
Where the budget leaks
Every platform takes credit. None of them reconcile.
Meta claims one number, GA4 another, and neither reconciles to real revenue
ROI computed from your own transaction data — no platform self-attribution
Wasted spend hides until the monthly review, after the budget is gone
Underperforming campaigns and channels flagged the moment you upload
Building the channel report is a pivot-table afternoon before every standup
Ranked channels, a chart, and a recommendation — ready to paste in
What WorkLiq does for growth
Four capabilities built for spend that has to pay back
Channel ROI / ROAS ranking
Ask “which channels delivered the highest ROAS last quarter?” — WorkLiq ranks every channel from your own spend and revenue data, so the winner isn't just whoever's pixel fired last. SQL shown alongside.
Wasted-spend detection
Surfaces the campaigns burning budget with no return, and the channels whose CPA is quietly climbing — before the month closes and the money's spent.
CPA / CAC trend & anomaly
Trend cost-per-acquisition by campaign and get flagged when it breaks pattern. Catch a creative fatiguing or a channel degrading in week two, not at the monthly review.
Spend ↔ conversion correlation
Is more spend actually buying more conversions, or have you hit diminishing returns? Pearson + Spearman correlation per channel, in plain English, with the scatter to back it.
A worked example
True ROAS by channel — ranked, from your own data.
Illustrative, on WorkLiq's built-in sample campaign set — not a customer result. Your own numbers replace these the moment you upload.
SELECT channel,SUM(revenue) AS revenue,SUM(spend) AS spend,ROUND(SUM(revenue) / NULLIF(SUM(spend), 0), 2) AS roasFROM campaigns GROUP BY channel ORDER BY roas DESC;
Drop last quarter's campaign export.
CSV or Excel from any ad platform. True ROI ranked, waste flagged, with the SQL shown. No account needed for the demo.
Try with sample data →Pre-loaded with a sample campaign set. No signup required.